Seminal Goal:
In the modern environment of globalization, more and more of the global environment is related to brands. Given the need for recognition and exploitation of opportunities that arise in the workplace, the seminar has as main objective to decode and to highlight the important role the branding can play in highlighting the individual.
Methodology:
During the seminar, techniques, brainstorming, questionnaires, role-playing and case analysis will be used.
Target:
In business executives, but also in students, who start their career and intend to achieve excellent results in building their image.
Program Summary:
- What does personal brand name mean?
- What is your brand?
- Rate your brand
- What value has your brand in your market?
- How is the brand built?
- How to give added value to your image?
- What strategy to follow in your professional and personal environment?